You’ve got a vision. I’ve got the roadmap. Let’s bring it to life.

As a pioneer in the shared-use kitchen space, I’ve helped over 800 food producers grow their businesses. At Small Batch Consulting, I combine my deep operational expertise with a genuine passion for building strong, supportive communities.

Smiling woman in a white jacket posing outdoors with green shrubbery and palm trees in the background.

Shelby Coffman – Founder, Small Batch Consulting

With over 18 years in the food industry, I’ve made it my mission to help food businesses thrive. Specializing in small-batch vendors, catering companies, and cottage food producers, I combine my love for food innovation with a deep understanding of business operations to offer solutions that drive growth and efficiency.

My journey started when I founded The Hood Kitchen Space, Orange County’s first shared commercial kitchen. There, I helped culinary innovators scale their businesses by providing access to key resources and affordable production solutions.

I’ve always taken a hands-on approach, working closely with food entrepreneurs to navigate the industry's complexities. I’m known for helping clients optimize operations, ensure compliance, and streamline their processes—empowering them to increase profits, reduce inefficiencies, and expand their reach.

At Small Batch Consulting, I provide a range of personalized services tailored to both commercial kitchen operators and food entrepreneurs. My offerings include strategic planning, regulatory guidance, market research, business scaling, and operational optimization. With a proven track record of helping businesses grow, I’m here to help you reach your full potential in today’s competitive food market.